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How does a cybersecurity marketing leader reposition for growth?

Creative Idea: Brand Realignment

CyberEdge Group is one of cybersecurity’s fastest-growing marketing and research firms, serving one in every five vendors in the industry. As the company evolved its business model toward growth through demand generation content, they partnered with nez&pez to modernize their brand and digital presence. We redesigned CyberEdgeGroup.com to reflect the company’s expanding capabilities, improving both functionality and design to better support lead generation, resource access, and thought leadership. In parallel, we branded and designed Security Buzz, a dynamic new cybersecurity news site delivering breaking updates, expert insights, and industry trends. Together, these initiatives repositioned CyberEdge Group for scalable growth and reinforced its reputation as a trusted partner to the cybersecurity community.

CyberEdgeGroup.com

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Website Demo Walkthrough

SecurityBuzz.com

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Website Demo Walkthrough

Results:

The redesigned CyberEdge Group website now delivers a faster, more intuitive user experience that reflects their evolution as a marketing and research leader. The launch of Security Buzz created a powerful new platform for thought leadership in cybersecurity news and insights. Together, these updates enhanced brand credibility, increased engagement, and positioned CyberEdge Group for sustained growth and influence within the cybersecurity industry.